PTT Kooser Chuck E. Cheese Name Sign (1978): Difference between revisions

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The '''''1978 Chuck E. Cheese nameplate''''' was first used at the second Chuck E. Cheese's Pizza Time Theatre located on [[San Jose, CA (1371 Kooser Rd)|1371 Kooser Road, San Jose, California;]] where it was placed under the [[Kooser Chuck E. Cheese (Animatronic)|Kooser Chuck E. Cheese animatronic]] for the purpose of identifying it, a practice seen in the previous store on [[San Jose, CA (370 S Winchester Blvd)|370 South Winchester Boulevard in San Jose, California.]]
The '''''Kooser Chuck E. Cheese Nameplate''''' was only used at the second Chuck E. Cheese's Pizza Time Theatre located on [[San Jose, CA (1371 Kooser Rd)|1371 Kooser Road,]] located in the Blossom Hill Shopping Center in San Jose California; where it was placed under the [[Kooser Chuck E. Cheese (Animatronic)|Kooser Chuck E. Cheese animatronic]] from November 1978 to May, 1980.


== Production ==
== Production ==
While no specific data is documented on the production of the earlier nameplates, we can assume Fantasy Forest Manufacturing produced the Kooser set of nameplates alongside the Kooser animatronics from October through November 1978, and were most likely shipped alongside the animatronics themselves.
Although we do not have a specific date, we can theorize it was produced between January 1978 to November 1978, where it was most likely the first nameplate produced in the batch due to the significance of the character.

There is a high chance the Kooser Chuck E. Cheese nameplate was the first developed in the batch due to the significance of the character. If production was not carried out by Fantasy Forest, the production may have been lent out to either a contracting company, or produced by [[Pizza Time Theatre Incorporated|Pizza Time Theatre Incorporated themselves.]]


== Usage ==
== Usage ==
The only usage of the sign was at the 1371 Kooser Road location located in San Jose, where it was used from December 1978 to May 1980 under the Kooser Chuck E. Cheese animatronic, where it was presumably shipped to corporate alongside the Kooser Chuck E. Cheese animatronic in 1980 or was set in one of many storage rooms inside the massive 20,000 square foot location.
The only usage of the nameplate was at the [[San Jose, CA (1371 Kooser Rd)|1371 Kooser Road store,]] where it was placed under the Kooser Chuck E. Cheese animatronic from as early as November 1978, where it lasted until May 1980. After the Kooser Portrait Show was retired, several scenarios involving the nameplate could have played out after May 1980, those being:

'''A.''' ''The nameplate was placed in one of several storage rooms at the 1371 Kooser Road location and thrown out.''

'''B.''' ''The nameplate was placed in one of several storage rooms at the 1371 Kooser Road location and destroyed.''

'''C.''' ''The nameplate was sent to the [[Pizza Time Theatre SunnyVale, CA Corporate Office|1213 Innsbruck Drive corporate office]] in Sunnyvale, California, alongside the [[Kooser PTT Show|Kooser Portrait Animatronics.]]''


== Design ==
== Design ==
Pizza Time Theatre Incorporated most likely wanted the nameplate uniform to what they had at their 370 South Winchester Boulevard location, although more rectangular and changing out the white colored areas to a more yellow color. Chuck E. Cheese's nameplate followed a black and yellow color scheme, with the text "CHUCK E. CHEESE" placed on top of the base and enclosed in a thin border of the same color. This time lacking "ATARI 1977" below the text as Winchester had, due to them forming into their own corporation earlier that year.
Pizza Time Theatre Incorporated most likely wanted the nameplate uniform to the nameplates they had at their [[San Jose, CA (370 S Winchester Blvd)|370 South Winchester Boulevard location,]] although more rectangular, plus less rounded, then changing out the white colored areas to a more yellow color. Chuck E. Cheese's nameplate used a rounded, brown wooden base, and placed the text "CHUCK E. CHEESE" in yellow text, enclosed in a thin border of the same color, with supporting bolts on each side of the text.

It is unknown if the Kooser Chuck E. Cheese nameplate received the text "© PIZZA TIME THEATRE INC. 1978" below the Chuck E. Cheese name as Winchester received in late 1979.


== Gallery ==
== Gallery ==
<gallery>
<gallery>
File:1979foodservicekooserchuck.png|Ditto, although in the March 1979 issue of Western Food Service.
File:4K Scan Kooser Showroom.png|Alongside Helen and Jaspers nameplates, Chuck E. Cheese can be seen to the top right.
File:ChuckKooser79.png|Seen in the Food Service Marketing October 1979 issue.
File:Chuckecheeserealpeopleplate1.png|Seen in the "Real People" 1979 Chuck E. Cheese's Pizza Time Theatre News Broadcast.
File:Lqkooserchuckrealpeople1.png|Ditto.
File:4K Scan Kooser Showroom.png|Seen in the 1978 Kooser Opening Promotional Brochure, published on 12/4/78.
File:4K Scan Kooser Showroom 2.png|Although barely visible, the nameplate can be seen under [[Kooser Chuck E. Cheese (Animatronic)|Chuck E. Cheese.]]
File:4K Scan Kooser Showroom 2.png|Although barely visible, the nameplate can be seen under [[Kooser Chuck E. Cheese (Animatronic)|Chuck E. Cheese.]]
File:RePlay Newspaper Feburary 1979 Issue.png|Ditto, although seen in the February 1979 issue of RePlay Magazine.
File:1978chuckcloseupe1.png
</gallery>
</gallery>


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# https://www.showbizpizza.com/info/promo/ptt/ptt_78kooser.pdf
# https://www.showbizpizza.com/info/promo/ptt/ptt_78kooser.pdf
# https://www.showbizpizza.com/info/articles/cec/ptt_79fsm.pdf
# https://www.showbizpizza.com/info/articles/cec/ptt_79fsm.pdf
# https://www.showbizpizza.com/info/articles/cec/ptt_79replay.pdf
# https://www.showbizpizza.com/info/articles/cec/ptt_79foodservice.pdf
# https://youtu.be/4tgH_eThNZI
# https://youtu.be/4tgH_eThNZI

Latest revision as of 18:14, 27 August 2023

The Kooser Chuck E. Cheese Nameplate was only used at the second Chuck E. Cheese's Pizza Time Theatre located on 1371 Kooser Road, located in the Blossom Hill Shopping Center in San Jose California; where it was placed under the Kooser Chuck E. Cheese animatronic from November 1978 to May, 1980.

Production

While no specific data is documented on the production of the earlier nameplates, we can assume Fantasy Forest Manufacturing produced the Kooser set of nameplates alongside the Kooser animatronics from October through November 1978, and were most likely shipped alongside the animatronics themselves.

There is a high chance the Kooser Chuck E. Cheese nameplate was the first developed in the batch due to the significance of the character. If production was not carried out by Fantasy Forest, the production may have been lent out to either a contracting company, or produced by Pizza Time Theatre Incorporated themselves.

Usage

The only usage of the nameplate was at the 1371 Kooser Road store, where it was placed under the Kooser Chuck E. Cheese animatronic from as early as November 1978, where it lasted until May 1980. After the Kooser Portrait Show was retired, several scenarios involving the nameplate could have played out after May 1980, those being:

A. The nameplate was placed in one of several storage rooms at the 1371 Kooser Road location and thrown out.

B. The nameplate was placed in one of several storage rooms at the 1371 Kooser Road location and destroyed.

C. The nameplate was sent to the 1213 Innsbruck Drive corporate office in Sunnyvale, California, alongside the Kooser Portrait Animatronics.

Design

Pizza Time Theatre Incorporated most likely wanted the nameplate uniform to the nameplates they had at their 370 South Winchester Boulevard location, although more rectangular, plus less rounded, then changing out the white colored areas to a more yellow color. Chuck E. Cheese's nameplate used a rounded, brown wooden base, and placed the text "CHUCK E. CHEESE" in yellow text, enclosed in a thin border of the same color, with supporting bolts on each side of the text.

It is unknown if the Kooser Chuck E. Cheese nameplate received the text "© PIZZA TIME THEATRE INC. 1978" below the Chuck E. Cheese name as Winchester received in late 1979.

Gallery

References

  1. https://www.showbizpizza.com/info/promo/ptt/ptt_78kooser.pdf
  2. https://www.showbizpizza.com/info/articles/cec/ptt_79fsm.pdf
  3. https://www.showbizpizza.com/info/articles/cec/ptt_79replay.pdf
  4. https://www.showbizpizza.com/info/articles/cec/ptt_79foodservice.pdf
  5. https://youtu.be/4tgH_eThNZI