CEC 2018 2.0 Remodel Program: Difference between revisions

Content added Content deleted

Inline

Latest revision as of 20:37, 3 July 2024

The CEC 2.0 Remodel is a remodel of Chuck E. Cheese restaurants that has been ongoing since 2017. It is a complete refresh of Chuck E. Cheese's locations which completely renovates both the interior and exterior of a location and replaces the animated show with a new Dance Floor concept that gives a walkaround characters a dedicated space to perform.

History

From 2016 to 2017 surveys were sent via email to see what parents would like to see in Chuck E. Cheese's locations. The survey resulted in a refresh of Chuck E. Cheese's as a whole.

A San Francisco design firm, Tesser, conceptualized three designs for CEC's use. All of these designs had the same concept but objectively different aesthetics. The designs in question were described as 'Modern', 'Warm', and the one CEC chose, 'Bold'.

The first locations to remodel to this look were the San Antonio, TX locations (Stone Oak, Military Drive, and Ingram) in July of 2017, which slowly spread from Texas to across the country within the first few months of its debut. However, during the COVID-19 lockdowns in 2020, CEC Entertainment halted several planned remodels until 2021.

In 2021 CEC Entertainment resumed the remodeling processes on their restaurant, also debuting a Video Wall for new and previous remodels.

On January 26, 2023, CEC stated that they officially completed their 200th new remodel with the Douglasville, GA location, and would be celebrating with a sweepstakes with 200 winners.

The Brooklyn, NY (139 Flatbush Ave) location officially reopened on April 14, 2023, and debuted the new Trampoline Zone concept, a trampoline park for small children. It is expected that the concept to be installed in future remodels.

Design

Exterior

The bold design was chosen to keep Chuck E. Cheese's modern balance between a children's and family establishment. Each exterior features brown panels with a Swiss cheese-like pattern. The exterior's mix of darker and vibrant colors and the minimal usage of gray colors create a fresh-looking environment to attract guests to the building.

The main logo also received a redesign, opting for a lineless design. The Pizzeria's name also changed, dropping the "'S" after "Cheese" and giving it a new font. This modern font would only be used from 2017 to 2019 as they reverted to a similar version of the previous iteration.

Interior

The interior was redone by giving everything a fresh new coat of white paint and using black undertones in certain areas of the restaurant to highlight decorative text. Parody artwork has since been dropped entirely, making the only pieces of the artwork seen in the building the various large text reading various phrases such as "High Five" or "Party". The usage of wooden planks was also prominent in earlier variations of this remodel, being used as booth dividers, wall panels, or substitutes for tiling for customer-use counters.

The Showroom, Now called the Birthday Area, is surrounded by artwork of the main five Chuck E. Cheese characters (Munch's Make Believe Band) with bios, which are also featured on the cups. 2017 2.0 Remodels featured a wall decal of the characters, while 2018 Remodels featured a slightly transparent poster (the only opaque areas are the silhouettes and the character bio's.). 2019 Remodels changed the posters again, making them completely opaque, with the formerly transparent area now being the standard color of the character, with the wall behind it also being colored the same.

Remodels Packages

Initially, locations that were eligible for this remodel got one of three packages: Gold, Silver, or Bronze. The Gold and Silver packages never left the first few remodeled stores from 2017 to 2018. In 2021 a Video Wall was added to the existing Dance Floor and started to roll out at new remodeled locations while existing remodeled locations kept their previous Dance Floor set up.

During the 2021 Remodels, corporate would have 14 out of its 15 flagship stores receive a special mural containing the town and its name as part of their remodels.^[1] Although Grand Prairie and Humble, TX aren't considered flagship stores by corporate, they received a mural containing Chuck E and the band for unknown reasons during the flagship mural installations, which was assumed to be the mural used for non-flagship stores.

The new "refresh" package is designed as a low-cost option for remodels. This remodel package is used for most Chuck E Cheese locations from 2023 onward, as it is a cheaper and faster alternative to a full remodel. These remodels are done by the company, instead of another company such as Parkway Construction, as using another company is more expensive and is a slower process. These remodels do not receive new booths, lighting changes, a restroom remodel, or tiles behind the menu board. Depending on the store, no new floor tiles by the counter are added, unless they are older tiles that need changing.

Remodel Packages
Item	Gold	Silver	Bronze	2021 -	Refresh
Complete exterior remodel	Yes	Yes	Yes	Yes	Yes
New interior paint job	Yes	Yes	Yes	Yes	Yes
New fixtures	Yes	Yes	Yes	Yes	Yes, with exception for Nanuet, NY
Dance Floor / Removal of animated show	Yes	Yes	Yes	Yes + Video Wall	Yes + Video Wall, with exceptions for select stores
New booths	Yes	Yes	Limited	Yes	No
Facelift for counters	Yes	Limited	No	Yes	Yes
Open Kitchen	Yes	No	No	No, Pick-up window added	No, Pick-up window added
Unique Mural	No	No	No	Limited	No
Trampoline Zone	No	No	No	No	Limited

Gallery

Showroom - San Antonio (2017)
Dining area - San Antonio (2017)
Counters - San Antonio (2017)
Shot of the open kitchen - San Antonio (2017)

Mural locations

Trampoline Zone Locations^[2]

Arizona

Yuma, AZ (1348 Yuma Palms Pkwy)

Califronia

Connecticut

Delaware

Florida

Georgia

Indiana

Louisiana

Metairie, LA (7008 Veterans Blvd)

Massachusetts

Maryland

Michigan

Missouri

Nevada

New Hampshire

Manchester, NH (1525 S Willow St)

New Jersey

New York

North Carolina

Ohio

Oregon

Salem, OR (3240 Lancaster Dr NE)

Rhode Island

Warwick, RI (650 Bald Hill Rd)

South Carolina

Texas

Vrginia

References

[1] File:CECFlagshipMuralsCitation.png

[2] ttps://www.chuckecheese.com/trampolines/

[1]

[2]

@@ Line 1: / Line 1: @@
-{{Generic|image=Stoneoak2017.jpg|desc=The first 2.0 Remodel at [[San Antonio (Stone Oak), TX (1403 N Loop)|San Antonio, Texas (1403 N Loop)]]}}The '''CEC 2.0 Remodel''' is a remodel of [[Chuck E. Cheese's|Chuck E. Cheese]] restaurants that has been ongoing since 2017. It is a complete refresh of Chuck E. Cheese's locations which completely renovates both the interior and exterior of a location and replaces the animated show with a new [[Chuck E. Live Stage (Dance Floor)|Dance Floor]] concept that gives walkaround characters a dedicated space to perform.
+{{Generic|image=Stoneoak2017.jpg|desc=The first 2.0 Remodel at [[San Antonio (Stone Oak), TX (1403 N Loop)|San Antonio, Texas (1403 N Loop)]]}}The '''CEC 2.0 Remodel''' is a remodel of [[Chuck E. Cheese's|Chuck E. Cheese]] restaurants that has been ongoing since 2017. It is a complete refresh of Chuck E. Cheese's locations which completely renovates both the interior and exterior of a location and replaces the animated show with a new [[Chuck E. Live Stage (Dance Floor)|Dance Floor]] concept that gives a walkaround characters a dedicated space to perform.
 == History ==
-From 2016 to 2017 surveys were sent via email to see what parents would like to see in Chuck E. Cheese's locations. The survey resulted in the creation of a refresh of Chuck E. Cheese's as a whole.
+From 2016 to 2017 surveys were sent via email to see what parents would like to see in Chuck E. Cheese's locations. The survey resulted in a refresh of Chuck E. Cheese's as a whole.
-A San Francisco design firm, Tesser, conceptualized three designs for CEC's use. All of these designs had the same concept but objectively different aesthetics. The designs in question were described as 'Modern', 'Warm', and the one chosen by CEC, 'Bold'.
+A San Francisco design firm, Tesser, conceptualized three designs for CEC's use. All of these designs had the same concept but objectively different aesthetics. The designs in question were described as 'Modern', 'Warm', and the one CEC chose, 'Bold'.
-The first locations to remodel to this look were the San Antonio, TX locations ([[San Antonio (Stone Oak), TX (1403 N Loop)|Stone Oak]], [[San Antonio, TX (238 W Military Dr)|Military Drive]], and [[San Antonio, TX (6874 Ingram Rd)|Ingram]]) in July of 2017, which slowly spread from Texas to across the country within the first few months of its debut. However during the COVID-19 lockdowns in 2020, CEC Entertainment halted several planned remodels until 2021.
+The first locations to remodel to this look were the San Antonio, TX locations ([[San Antonio (Stone Oak), TX (1403 N Loop)|Stone Oak]], [[San Antonio, TX (238 W Military Dr)|Military Drive]], and [[San Antonio, TX (6874 Ingram Rd)|Ingram]]) in July of 2017, which slowly spread from Texas to across the country within the first few months of its debut. However, during the COVID-19 lockdowns in 2020, CEC Entertainment halted several planned remodels until 2021.
 In 2021 CEC Entertainment resumed the remodeling processes on their restaurant, also debuting a [[Video Wall]] for new and previous remodels.
@@ Line 12: / Line 12: @@
 On January 26, 2023, CEC stated that they officially completed their 200th new remodel with the Douglasville, GA location, and would be celebrating with a sweepstakes with 200 winners.
-The [[Brooklyn, NY (139 Flatbush Ave)]] location officially reopened on April, 14, 2023 and debuted the new Trampoline Zone concept, a trampoline park for small children. It is expected for the concept to be installed in future remodels.
+The [[Brooklyn, NY (139 Flatbush Ave)]] location officially reopened on April 14, 2023, and debuted the new Trampoline Zone concept, a trampoline park for small children. It is expected that the concept to be installed in future remodels.
 == Design ==
 ==== Exterior ====
-The bold design was chosen to keep Chuck E. Cheese's modern balance between a children's and family establishment. Each exterior features brown panels with a swiss cheese like pattern. The exterior's mix of darker and vibrant colors and the minimal usage of gray colors creates a fresh looking environment to attract guests to the building.
+The bold design was chosen to keep Chuck E. Cheese's modern balance between a children's and family establishment. Each exterior features brown panels with a Swiss cheese-like pattern. The exterior's mix of darker and vibrant colors and the minimal usage of gray colors create a fresh-looking environment to attract guests to the building.
-The main logo also received a redesign, opting for a lineless design. The Pizzeria's name also changed, dropping the "'S" after "Cheese" and giving it a new font. This modern font would only be used from 2017 to 2019 as they reverted into a similar version of the previous iteration.
+The main logo also received a redesign, opting for a lineless design. The Pizzeria's name also changed, dropping the "'S" after "Cheese" and giving it a new font. This modern font would only be used from 2017 to 2019 as they reverted to a similar version of the previous iteration.
 ==== Interior ====
-The interior was redone by giving everything a fresh new coat of white paint, and using black undertones in certain areas of the restaurant to highlight decorative text. Parody artwork has since been dropped entirely, making the only pieces of artwork seen in the building is the various large text reading various phrases such as "High Five" or "Party". The usage of wooden planks were also prominent in earlier variations of this remodel, being used as booth dividers, wall panels, or substitute for tiling for customer use counters.
+The interior was redone by giving everything a fresh new coat of white paint and using black undertones in certain areas of the restaurant to highlight decorative text. Parody artwork has since been dropped entirely, making the only pieces of the artwork seen in the building the various large text reading various phrases such as "High Five" or "Party". The usage of wooden planks was also prominent in earlier variations of this remodel, being used as booth dividers, wall panels, or substitutes for tiling for customer-use counters.
 The Showroom, Now called the Birthday Area, is surrounded by artwork of the main five Chuck E. Cheese characters (Munch's Make Believe Band) with bios, which are also featured on the cups. 2017 2.0 Remodels featured a wall decal of the characters, while 2018 Remodels featured a slightly transparent poster (the only opaque areas are the silhouettes and the character bio's.). 2019 Remodels changed the posters again, making them completely opaque, with the formerly transparent area now being the standard color of the character, with the wall behind it also being colored the same.
@@ Line 31: / Line 31: @@
 During the 2021 Remodels, corporate would have 14 out of its 15 flagship stores receive a special mural containing the town and its name as part of their remodels.<ref>[[:File:CECFlagshipMuralsCitation.png]]</ref> Although [[Grand Prairie, TX (2760 W I-20)|Grand Prairie]] and [[Humble, TX (124 E FM 1960 Bypass)|Humble, TX]] aren't considered flagship stores by corporate, they received a mural containing Chuck E and the band for unknown reasons during the flagship mural installations, which was assumed to be the mural used for non-flagship stores.
-The new "refresh" package is designed as a low-cost option for remodels. This remodel package is used for most Chuck E Cheese locations from 2023 onward, as it is a cheaper and faster alternative to a full remodel. These remodels are done by the company, instead of another company such as Parkway Construction, as using another company is more expensive, and is a slower process. These remodels do not receive new booths, lighting changes, a restroom remodel, or tiles behind the menu board. Depending on the store, no new floor tiles by the counter are added, unless if they are older tiles that need changing.
+The new "refresh" package is designed as a low-cost option for remodels. This remodel package is used for most Chuck E Cheese locations from 2023 onward, as it is a cheaper and faster alternative to a full remodel. These remodels are done by the company, instead of another company such as Parkway Construction, as using another company is more expensive and is a slower process. These remodels do not receive new booths, lighting changes, a restroom remodel, or tiles behind the menu board. Depending on the store, no new floor tiles by the counter are added, unless they are older tiles that need changing.
 {| class="wikitable"
 |+Remodel Packages
@@ Line 135: / Line 135: @@
 ===Arizona===
-*[[Yuma, AZ (1348 Yuma Palms Pkwy]]
+*[[Yuma, AZ (1348 Yuma Palms Pkwy)]]
 ===Califronia===
@@ Line 282: / Line 282: @@
 * [[Dearborn, MI (24399 Michigan Ave)]]
 *[[Grand Rapids, MI (3671 28th St]]
-*[[Walker, MI (3108 Alpine Ave)]]
+*[[Walker, MI (3108 Alpine Ave NW)]]
 *[[Lansing, MI (5451 L West Saginaw Hwy)]]
 *[[Novi, MI (44275 Twelve Mile Rd. D134)]]
@@ Line 301: / Line 301: @@
 *[[Las Vegas, NV (9230 S Eastern Ave)]]
 *[[Las Vegas, NV (4175 S Grand Canyon Drive)]]
-*[[Las Vegas, NV (350 N. Nellis Blvd)]]
+*[[Las Vegas, NV (350 N Nellis Blvd)]]
-*[[North Las Vegas, NV (755 W. Craig Rd Suite 144)]]
+*[[North Las Vegas, NV (755 W Craig Rd Suite 144)]]
 *[[Reno, NV (5000 Smithridge Dr)]]
@@ Line 323: / Line 323: @@
 *[[Wayne, NJ (1639 Rt 23)]]
+===New York===
+*[[Bronx, NY (1816 E Gun Hill Rd)]]
+*[[Bronx, NY (700 Exterior St)]]
+*[[Buffalo, NY (4408 Milestrip Rd)]]
+*[[Brooklyn, NY (139 Flatbush Ave)]]
+*[[Flushing, NY (40-24 College Point Blvd)]]
+*[[Buffalo, NY (4408 Milestrip Rd)]]
+*[[Hicksville, NY (Delco Plaza 11-15 Hanover Place)]]
+*[[Howard Beach, NY (133-35 79th St)]]
+*[[Latham, NY (601 Troy Schenectady Rd)]]
+*[[Long Island City, NY (3419 48th St)]]
+*[[Nanuet, NY (250 West Route 59)]]
+*[[Patchogue, NY (121 Sunrise Hwy)]]
+*[[Rochester, NY (3130 Ridge Rd West)]]
+*[[Staten Island, NY (1775 South Ave)]]
+*[[Syracuse, NY (3023 Erie Blvd)]]
+*[[Valley Stream, NY (750 Sunrise Highway Suite 105)]]
+*[[Vestal, NY (3901 Vestal Pkwy E)]]
+*[[West Islip, NY (155 Sunrise Hwy)]]
+*[[Yonkers, NY (1703 Central Park Ave)]]
+===North Carolina===
+*[[Asheville, NC (104 River Hills Rd)]]
+*[[Charlotte, NC (7701 Pineville-Matthews Rd)]]
+*[[Charlotte, NC (5612 Albemarle Rd)]]
+*[[Concord, NC (7970 Lyles Lane)]]
+*[[Durham, NC (3724 Mayfair St)]]
+*[[Gastonia, NC (416 Cox Rd)]]
+*[[Goldsboro, NC (209 N Berkeley Blvd)]]
+*[[Greensboro, NC (702-A Pembroke Rd)]]
+*[[Hickory, NC (2032 Catawba Valley Blvd)]]
+*[[Raleigh, NC (3501-131 Capital Blvd)]]
+*[[Rocky Mount, NC (730 Sutters Creek Blvd)]]
+*[[Winston-Salem, NC (620 Hanes Mall Blvd)]]
+===Ohio===
+*[[Toledo, OH (5455 Airport Hwy)]]
+*[[Toledo, OH (5077 Monroe St)]]
+===Oregon===
+*[[Salem, OR (3240 Lancaster Dr NE)]]
+===Rhode Island===
+*[[Warwick, RI (650 Bald Hill Rd)]]
+===South Carolina===
+*[[Columbia, SC (1775 Burning Tree Dr)]]
+*[[Florence, SC (2701 David McLeod Blvd)]]
+*[[Greenville, SC (253 Congaree Rd)]]
+*[[North Charleston, SC (7258 Rivers Ave)]]
+*[[Spartanburg, SC (660 Spartan Blvd)]]
+*[[Sumter, SC (1121 Broad St)]]
+===Texas===
+*[[Brownsville, TX (2800 N Expressway)]]
+*[[Conroe, TX (16790 Interstate 45 South)]]
+*[[Corpus Christi, TX (5118 S Staples St)]]
+*[[Fort Worth, TX (9121 North Fwy)]]
+*[[Forth Worth, TX (4200 South Freeway)]]
+*[[Grand Prairie, TX (2760 W I-20)]]
+*[[Houston, TX (146 FM 1960)]]
+*[[Houston, TX (4432 North Fwy)]]
+*[[Houston, TX (6787 Hwy 6 North)]]
+*[[Houston, TX (600 Gulfgate Mall Center)]]
+*[[Houston, TX (17780 Tomball Pkwy)]]
+*[[Houston, TX (12523 Westheimer Rd)]]
+*[[Humble, TX (124 E FM 1960 Bypass)]]
+*[[Irving, TX (3903 W Airport Fwy)]]
+*[[Katy, TX (2002 Gulfmont Dr)]]
+*[[Laredo, TX (5300 San Dario Ave)]]
+*[[McAllen, TX (3300 W Expy 83 Bldg. 1000)]]
+*[[McAllen, TX (1200 Trenton Road Building 100)]]
+*[[Pasadena, TX (5075 Fairmont Pkwy)]]
+*[[Pearland, TX (3141 Silverlake Village Dr)]]
+*[[Plano, TX (1604 Preston Rd)]]
+*[[Sugar Land, TX (2303 Town Center Dr)]]
+*[[Webster, TX (1541 West Bay Area Blvd)]]
+===Vrginia===
+*[[Alexandria, VA (6301 Richmond Hwy)]]
+*[[Chesapeake, VA (4400 Peek Trail)]]
+*[[Dale City, VA (14085 Shoppers Best Way)]]
+*[[Fairfax, VA (9404 Main St)]]
+*[[Fredericksburg, VA (1280 Central Park Blvd)]]
+*[[Hampton, VA (5 Towne Centre Way)]]
+*[[Manassas, VA (7730 Stream Walk Ln)]]
+*[[Richmond, VA (9030 Broad St)]]
+*[[Richmond, VA (10430 Midlothian Turnpike)]]
+*[[Roanoke, VA (4059 Electric Rd)]]
+*[[Sterling, VA (21025 Dulles Town Circle)]]
+*[[Virginia Beach, VA (2699 Lishelle Place)]]
+*[[Winchester, VA (145 E Tevis St)]]
 == References ==